The UK economy is currently facing a “diffusion deficit”.
While we rank third globally for knowledge impact, we drop to 12th in knowledge diffusion—meaning our businesses are often slow to actually integrate AI breakthroughs into daily operations.
Taking the AIQ test is vital because:
- The Productivity Gap: UK productivity is currently 14% lower than France and 22% lower than Germany. Closing this gap through systemic AI integration could boost UK productivity by 1.5% annually, adding £47 billion to the economy over the next decade.
- Competitive Survival: Research indicates the UK is losing jobs to AI at a net rate of 8%, higher than other major economies, often because businesses are not proactively upskilling their workforce.
- From Fascination to Strategy: Knowing your AIQ moves you away from “technology fascination” and toward “solution-first thinking,” ensuring your investments solve real business problems
The Five Stages of AI Maturity
Your AIQ score places you on a multi-stage maturity spectrum, helping you benchmark your progress against the industry:
- Awareness: You recognise AI’s potential but have no practical adoption yet.
- Active: You are launching siloed pilot projects to prove value in specific areas.
- Operational: AI is integrated into repeatable business processes with formal governance in place.
- Systemic: AI is embedded across the entire enterprise, including departments like HR, Legal, and Sales.
- Transformational: AI informs decision-making at every level and is a fundamental component of your company culture.
